SALESFORCE EBOOK | CRM INTELLIGENCE THUMBNAIL

CRM Intelligence: The missing link between data & intuition for decision making

This Salesforce ebook explains how the CRM has emerged as the foundational platform on which to build systems thinking-based processes. The flexibility of best-of-breed CRM platforms such Salesforce creates ecosystems within organizations that facilitate data management, storage, and visualization.

In this ebook you’ll learn about:

  1. TRADITIONAL PILLARS OF EXECUTIVE DECISION MAKING: Evidence and intuition

  2. A NEW THIRD PILLAR FOR EXECUTIVE DECISION MAKING: Systems thinking

  3. SYSTEMS THINKING: How work and data flows from origin to destination

  4. THE DECISION MAKING HURDLE AND THE CRM SOLUTION

  5. DECISION MAKING FOR THE PRESENT AND THE FUTURE: A combination of approaches